The New Approach That Helped a PE Firm Scale Portfolio Company Growth

Learn about a PE firm's experience of scaling a SaaS company with marketing, from the challenges they were facing to the results they saw.

Marketing data framework template

Private Equity Firms we've worked with

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Michael Libert

SVP, TA Associates

“We always pull in the How To SaaS team into our portfolio companies where demand gen is core to our investment thesis.”

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Bryce Youngren

Managing Partner, Polaris

“The How To SaaS team is my first call when my investments need help with digital marketing."

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