Grow your SaaS Company
How To SaaS provides Digital Marketing, Thought Leadership, Strategic Growth and Operational advice for SaaS Founders, CEOs, CMOs, CROs and growth leaders.
Hi, I'm Shiv Narayanan
Growing a SaaS company is not easy. I know this first-hand as the CMO of Wild Apricot since 2014.
My journey has led to me grow Wild Apricot to over 20,000 customers without a sales team and being acquired by Personify in October 2017.
How To SaaS is my avenue to:
1) Share my system and playbook of growing Wild Apricot and the other SaaS companies I advise.
2) Openly document and share mistakes I've made and lessons I've learned along the way to help you on your journey.
3) Interview founders, CEOs and growth leaders from other SaaS companies to share what's working for them.