Demand Generation Opportunity vs Effort Mapping Template
Build a data-backed case for each demand gen channel with this template.
Private Equity Firms we've worked with
What's inside
Ready-to-use prioritization matrix
Enter details for demand gen opportunities and apply the filter to get a prioritized list of high-return low-effort projects.
Calculate ROI for demand gen channels
Determine whether a demand gen channel is worth your time and investment.
Compare potential impact and effort of channels
See how demand gen opportunities measure up and identify low-hanging fruit.
Testimonials
Michael Libert
SVP, TA Associates
“We always pull in the How To SaaS team into our portfolio companies where demand gen is core to our investment thesis.”
Bryce Youngren
Managing Partner, Polaris
“The How To SaaS team is my first call when my investments need help with digital marketing."
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