WEBINAR

The 7-Step AI Marketing Blueprint

Thursday, April 16 2026, 12PM ET / 9AM PT

Companies everywhere are missing their revenue targets, and the old playbook is breaking down. Inbound is getting more expensive, more competitive, and less effective.

Why? Because, in an AI-first world, most of a buyer journey is invisible. What once required research, website visits, and sales conversations can now happen in seconds — without ever engaging your business.

Companies need to rethink their go-to-market and focus on increasing visibility and authority to reduce the risk of AI disruption. In this webinar, you'll get a practical, evergreen framework that outlines the 7 new rules CEOs, investors, and revenue leaders need to focus on to stay competitive.

Join Shiv Narayanan, Founder of How To SaaS and author of AI Marketing Blueprint, to learn how to:

Increase your company’s referenceability in AI-driven environments
Build a more resilient path to pipeline and revenue
Master the long-tail of self-education to drive a surge in Branded and Direct traffic
Transform AI platforms from a threat into your best sales rep by enabling prequalification

And much more.

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ABOUT THE HOST

Shiv Narayanan is the Founder and CEO of How To SaaS. As an advisor, consultant, and fractional CMO, Shiv has helped B2B companies create hundreds of millions of dollars in enterprise value with marketing and demand generation.

He is also the bestselling author of Post-Acquisition Marketing and Exit-Ready Marketing, and the host of the Private Equity Value Creation Podcast.

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C-level marketing expertise to drive top-line revenue growth & enterprise value

Marketing is often an untapped growth lever within SaaS companies. We help you leverage the full potential of marketing and shift it from a cost center into a revenue-accountable function that drives predictable pipeline.