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The 7 Step AI Marketing Blueprint Webinar

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Companies everywhere are missing their revenue targets, and the old playbook is breaking down. Inbound is getting more expensive, more competitive, and less effective.

Why? Because, in an AI-first world, most of a buyer journey is invisible. What once required research, website visits, and sales conversations can now happen in seconds — without ever engaging your business.

Companies need to rethink their go-to-market and focus on increasing visibility and authority to reduce the risk of AI disruption. In this webinar, you'll get a practical, evergreen framework that outlines the 7 new rules CEOs, investors, and revenue leaders need to focus on to stay competitive.

Join Shiv Narayanan, Founder of How To SaaS and author of AI Marketing Blueprint, to learn how to:

  • Increase your company’s referenceability in AI-driven environments
  • Build a more resilient path to pipeline and revenue
  • Master the long-tail of self-education to drive a surge in Branded and Direct traffic
  • Transform AI platforms from a threat into your best sales rep by enabling prequalification

And much more.

C-level marketing expertise to drive top-line revenue growth & enterprise value

Marketing is often an untapped growth lever within SaaS companies. We help you leverage the full potential of marketing and shift it from a cost center into a revenue-accountable function that drives predictable pipeline.

 

Some of our clients

Trusted by leading SaaS companies and Private Equity investors.

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“Once you get a sense for the way How To SaaS helps transform ineffective marketing organizations into effective ones, as a CEO, it makes sense to go back to the people and to teams you can trust to deliver.”

Mike Lipps
CEO at Intelerad

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Who we work with

We work with SaaS businesses across a variety of industries, sizes, and funding styles including PE-backed, VC-funded, and bootstrapped. Typically we’re brought in by one of the below stakeholders.

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PE Investors


Increase the return on your portfolio company by tapping into marketing as a major growth lever. 

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CEOs


Get visibility into your marketing function to uncover opportunities to scale ARR and reduce CAC.

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CMOs


Align your resources around the right GTM strategy, to turn your department into a major pipeline generator. 

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Ready to explore working together?

See how How To SaaS can help you drive enterprise value through marketing.

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